StretchDollar
StretchDollar is the only platform that allows small businesses to set up custom health benefits, completely free of charge.
How we helped
Project background
At Hasa Casa, we are genuinely excited about pre-seed start-ups that understand the importance of developing a strong visual identity from the get-go, as it leads to profitable outcomes. When the founder of Stretch Dollar approached us, they had only an idea for a health benefits product aimed at small businesses, and they sought backing from major venture capitalists and angel investors. Recognizing the need for a trustworthy visual identity and comprehensive marketing and sales support, they partnered with our agency. We assisted them in launching their new brand and website, and shortly after the launch, they successfully raised millions in funding and are still going strong today.
Visual identity
StretchDollar lacked a clear brand platform, so we helped them define their mission, vision, and values. These guidelines would help inform their decisions about their visual identity. We recognized the need for them to stand out from competitors with a fun and light-hearted brand, while still incorporating elements of maturity.
Website design
We designed a reusable component library that would help their singular designer develop pages instantly while maintaining their fun and mature brand.
